Daemen College : Academics & Research : Division of Health & Human Services : Business Administration : Undergraduate Programs : Minors : Marketing Minor
Marketing Minor
Limited to students majoring in a program sponsored by the Accounting/Information Systems or Business Administration Departments or to any students who have completed the General Business minor
REQUIREMENTS: (12 credits, 6 of which must be completed at Daemen College)
- MKT310 Foreign Markets of International Business (3)
- MKT312 Promotional Strategies (3)
- MKT302 Physical Distribution Management (3)
Select 3 credits in a Marketing elective with the approval of the Business Administration chair.
Recommended electives:
- HSM295 Health Systems Marketing (3)
- MKT335 Market Research (3)
- MKT402 Sport Marketing (3)
- MKT420 Marketing Planning and Strategy (3)