Marketing Club Activities
On Digital Space- Strategic Marketing class presented a collabortive YouTube project that addresses three main topics: The Waterfront (New Creative Class), Green Initiative (Vision and Economics) and International Business (Globalization and Culture). Four YouTube videos have been created under each topic, comprising images, interviews, and statistics relevant to each. The idea is to raise awareness of these issues of them and relate them to the furture of not only Daemen College but the WNY community as a whole. Students have conducted interviews of local business leaders, government leaders, and school faculty to gain insight on these topics, which were then uploaded to YouTube in orger to gain attention and awareness via Internet.
http://youtu.be/B9i_tqCcF5o - Waterfront
http://youtu.be/_d22FVdI77s - Green Initiative
http://youtu.be/cTrfEWfKxCs- International Business
Seminar on Green Trends and Oppdortunities
Stephen Juda – Global Marketing Manager – UNIFRAX – Vehicle Emission Control & David Daehnke – Executive Director of The Buffalo and Erie County Botanical Gardens – Green Technology Initiatives in the not so Green Industry.
Business Visit to Entercom
WBEN 930; WGR 550; Kiss 98.5; The Lake FM; Star 102.5; 1520 AM; AM 1460 - Entercom is one of the five largest radio broadcasting companies in the United States, with a nationwide portfolio of 110 stations in 23 markets, including San Francisco, Boston, Seattle, Denver, Portland, Sacramento and Kansas City.
UPS Distribution Center - Buffalo - NY
Students participated in Ralph Russo's comprehensive facility tour which concluded with a lively discussion about the structure of UPS and provided interesting information about UPS operations.
The owner and Marketing Director of Airport Jewelers described his very successful and creative marketing campaign which has captured the attention of WNY ("I buy it!"). He spoke of the importance of entrepreneurship, optimism and initiative for success in the local business economy.
Habitat for Humanity
The Business Department Students each semester to help other reach their goal of homeownership. Habitat for Humanity has been “Helping God's people in need to obtain simple, decent housing since 1985!”.
That’s the best way to really get a feel for what Daemen is all about! Daemen is located in suburban Amherst, New York just minutes away from the city of Buffalo. To schedule a weekday individual interview and tour the campus, email us firstname.lastname@example.org or call 800.462.7652.